James Cash Penney opened his first store The Golden Rule in Kemmerer, Wyoming on April 14, 1902. The company boomed as it brought reasonably-priced, fashionable goods to remote western towns. In 1916, the stores were renamed the J. C. Penney Company. Today, JCPenney is the largest department-store retailer and catalog merchant in the United States.
More Famous Firsts
More Famous Firsts
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